Key Components of eCommerce

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eCommerce Services

eCommerce is one of the fastest growing markets around the world. 2010 online sales in the UK were £44 billion(€52 billion). Online sales in Germany were £ 33.2 billion(€39.2 billion). In France, 2010 online sales were £26.4 billion(€39.2 billion). For Europe, the total market was worth £145,600 million in 2010. In 2011, online sales in Europe are forecast to grow by 18.7% to a new total of £171.8 billion(€202.9 billion). Despite the economic crisis, eCommerce continues to grow at an amazing rate in UK and Europe. In the new economy, eCommerce presents unlimited marketspace and different business opportunities for business, can you afford to miss out?

            1. Your gateway to eCommerce - eCommerce is the future trend of business style in recent decades
            2. Key Components of eCommerce - understanding the complexity of eCommerce, you can do it BETTER
            3. Are you ready for eCommerce? - organize the components of eCommerce for better implementation
            4. Make your eCommerce site shine. - the plant today is that you want to harvest tomorrow!
            5. Our first live eCommerce site - the next one could be your website that selling products online!

Key Components of eCommerce

         A foreword of this article:
       • Nothing new in components of eCommerce business, but every eCommerce site is different.
       • We've listed most common components, but it doesn't mean you have to use all of them.
       • Understanding the complexity of eCommerce, so you can better provide customers with simplicity.
       • You can ignore this article if you have sound knowledge about online business.
       • It is relatively much easier when designing your own eCommerce site. IT ALL DEPEND ON YOU.

As you start to involve in eCommerce business, you will quick find that there are so many components needed to create an eCommerce site. In order to achieve success online, using the right components in eCommerce site is essential for any business. Let us look the key components below, you will find the outlined explanations of the most aspects of eCommerce site.

HOME PAGE - Customised design can gives you greater flexibility in marketing

Your home page is like the front door of your business. It is the place where you display information about you, your products, and your business. Most important, your home page is the place where you can showcase your product, and where you can implement the marketing strategy.
• First impression is crucial. We only do custom designing for you. That is an effective way to visually display of your eCommerce project - you are a formal business that offer both quality of product and quality service.
• Being able to edit your home page yourself is an essential to run your eCommerce site. That means that you can implement your marketing strategies whenever you need. You will have full flexibility to run your business.

Clear Navigation
Visitors being able to quickly and easily find the information on your ecommerce site are essential. Ensure site navigation is clear, concise and consistent. Text navigation feature helps shoppers identify where they are on your site. The people need clear, effective navigation that suits the products you sell.

Advertised Banner
Banner advertising is one of the most popular advertising in the Internet. A colorful banner advertising could catch the browsers attention to the visitors. It also can be used to make important or special announcements. In fact,it could motivate them to make a purchase and increase the response rate by 25 percent.

Advanced Search Feature
Your eCommerce site has a search ability which allows potential customers to search for products by name, model, and even searches for relevant information in the products description. Some studies suggest internal site search users convert three times better than users who don't use search.

Featured Products
Feature products on your homepage to drive sales. We give you the ability to feature any of your product on the front page of your website. The purpose is to get visitors to move beyond your homepage so that you get a chance for a sale.

Special Offers
You can easily choose any of your Products displayed as "Special Offers" on your home page. You can set the discounted amount as a fixed prices, or by percentage, as well as set the period of time the product is on sale.

Latest Products
Where do you place the new products you get in your online shop? Your latest products can be shown to visitors automatically at your home page. The customers always like to see something new.

Newsletters / Sign Up
Having a newsletter will allow you to further increase your chance of keeping in contact with the visitors, enabling you to convince them to make that desirable sale.

Social Media
Social media can be used by any business to promote new blog posts, build relationships, and gain exposure in the growing social sphere.

Business Blog
Blogging is the single best way of generating sustained, quality buzz for your company. It will create more awareness, traffic, customers, press, publicity and goodwill.

PRODUCT PAGES - optional features to make your online shop more successful

Buyers take their decision depending on the information you provide. An extremely crucial step in the buying process occurs on the product pages - product is king. The more related products and information you can give, the more likely they are to make a purchase - or perhaps purchase several items. Make it easy for the customer to find out a particular product information, so that the customer can take a positive buying decision instantly.

Unlimited Categories
To make it easy for shoppers to find your products, using an industry standard classification system gives you the flexibility to group your products into an unlimited array of categories and subcategories.

Unlimited Products
You can add as many products as you like into your catalog. Your online shops design solution makes it easy for you to create, edit and manage an unlimited amount of products.

Product Details
Page with intended product details is where the customer would spend most the time. It can include images, short product descriptions, prices, weight, and everything you need.

Related Products
We will give you the ability to enter information that can help suggest related products. That mean you can give a specific recommendation to your customers. Cross-selling is a great marketing way.

Product Reviews
Product Reviews can be one of the most influential factors in whether a customer will buy. Not only will your customers love it, but they will be more confident in purchasing from you.

Tabbed Details
Tabbed product information is highly reccommended if you have mass of product information. In order to prevent page clutter and improve organization, hide certain product details behind individual tables.

Popular Product
Any good eCommerce platform will maximise sales opportunities by showing visitors other products they should also be interested. Automatically displays your most popular products or top sales.

Filters Display
Applying product filters is effective if you have a large range within a specific category. By doing so, customers can narrow down the products for which they are browsing. It is enjoyable shopping experience.

Sort Display
Sort display options is brilliant because it allows your shoppers to browse your store the way they prefer. We can give you the ability to view your products by different sort orders.

Product Images
A picture can say more than a thousand words to your customers. You need to have clear pictures for your customers to view your items. The use of effective images to sell online is crucial.

Show more Photos
Display few of images of your products using a slide views or moving images, it showcases your product beautifully in different ways. This allows you to show more products in a limited space.

Enlarge Images
Enlarged images will show your products in greater detail. It is enjoyable shopping experience for most business. Do not use avoid Pop-ups as it blockers prevent them from opening at times, confusing users.

Flash Zoom Images
Many advanced eCommerce site have implemented flash technology to allow zooming in image. Users become much more confident in purchasing when you make multiple or enlarged views of your products.

Images Clickable
Always make the product image clickable opening a larger image. It is not friendly design if a sites that force you to click on the text of the product name to get to the product page.

More items Perpage
According the experience, product category pages that display a larger number of products per page result in better conversion. So customers don't have to constantly click to the next page.

Save for Later
Sometimes, not everyone will complete the purchase the same day they decide to buy. Customer can keep a list of their favorite products.

Recently Viewed
Sometimes, not everyone will complete the purchase the same day they decide to buy. Customer can keep a list of their favorite products.

Reture to Shopping
After adding an item to their shopping cart, automatically return them to the last product category page they were viewing.

Product Videos
Videos options information have been found to be useful at making information more easily understandable. The sites with video are in the driver's seat.

Video Testimonials
Collect testimonials from users. Testimonials, or success stories so customers can see how similar individuals or organizations have worked with you.

Video Marketing
Video marketing is simply publishing your message online through videos. If you have the videos hosted by You Tube, you can also spur a viral marketing campaign.

SHOPPING CART PAGE - Customised design can intergated your marketing strategy

Shopping cart is the functionality where purchase activity and shopping transactions are processed. A good cart will make your customer's shopping experience more pleasurable and help you sell your products online, even can end the decision to purchase on the spot. Many factors are involved in the conversion of a visitor to a buying customer, shopping cart is one of the important factor in running a successful eCommerce business. We offer custom shopping cart solutions with a customer management backend and cross-selling capabilities. It is NOT a 3rd party shopping cart modified for your site. The shopping cart we made have user-friendly interface, be reliable, compatible with online payment gateway.

• Custom Development: Run your business in your way, we can design custom shopping cart to meet your unique requirements. Your custom shopping cart will has all the features you WANT but none that you do not want.
• Market Oriented: A market oriented shopping cart allow for sales improving eCommerce features, and give you plenty of options to offer promotional information. This is one of best practical you can use in your eCommerce business.

VAT Management
You can quickly and easily make VAT changes to your eCommerce site. Our solution will give you flexibility to setting up, displaying and collecting the appropriate sales tax.

Cross-Sell Items
Cross-Sell are used on the majority of ecommerce websites, and are rather successful. Our shopping cart offer flexible cross-selling - one of best practical in eCommerce.

Discount Management
Our shopping cart allows you to easily manage promotions to your customers. So you can create a discount that fits your marketing campaign.

Promotional Code Setting
You can create your promotional code to target a specific group of customers, on a regular basis whenever feasible.

Promotional Code Discound
Our shopping cart allow you to set your own discount rate based on specific promotional code, flexible and easy to use.

Order Management
You as owner of the eCommerce have superior administration to change everything within the shopping cart if necessary.

Shipment Methods
Based on your specific type of product and your business, you can create a list of shipping methods and show the information for your customers.

Shipment Rates
You can set up shipping rates base on your specific shipments. Our shopping cart will automatically calculate shipping charges based on the ratea you set.

Choose Shipment
Our Shopping cart gives customers the ability to choose shipment form shown the shipping methods and estimated delivery times.

ONLINE PAYMENT & its SECURITY - critical components for all eCommerce sites!

You need to make sure that once the customers have found the products they are looking for that they can check out and pay as quickly as possible.

Payment Gateway
PayPal Information
PayPal is the faster, safer way to receive money through the Internet. Its service fees, per-transaction is very low and they allow you to accept payments from all over the world. It is perhaps the best payment gateway for small business.

Real Time Receive
Payments Online
Getting a business account is necessary for eCommerce and consider as a critical components. For a small business, you can accept bank card payments with a Merchant and Premier account.

Fraud Protection
and Online Security
Security should be a priority, and potential customers should be assured their details will be kept safe. Your customers will appreciate this when they visit your online store, and feel secure when shopping with their credit card.

CUTOMER SERVICES PAGES - To make your business look more professional

A good customer service will encourage consumers to come back and do business again, customers will perceive you as a genuine business. On the contrary, poor or nonexistent customer service can turn people away from your business. Customer Service is absolutely essential to being successful in an online business.

About Us
Your customers want to know more than just the product they interested in. About Us page is very important to show how you are qualified to run the business.

Contact Us
This is a place where you let your visitors contact you. Make sure to include your name, company name, picture, biography, address, phone number and email address in it.

FAQs Page
The golden rule of Commerce site is to answer questions before they are asked. It can save thousands of hours for your customer support.

Shipping Statements
Providing the most economical and accurate shipping method is vital in having a successful eCommerce site.

Returns and Refund
A good Returns and Refund adds a level of trust in your business. You can adapt to meet the needs of your business.

Privacy Policy
Every reputable eCommerce site offers a privacy policy that discloses and manages a customer's data.

Terms and Conditions
The terms and conditions give information about the website content and how visitors are and are not permitted to use it.

Orders Confirmation
Assure customers that the payment has gone through by sending payment confirmations and delivery updates on their items.

Call Support
Customers prefer to clarify by making personal call. They sometime want to check the genuineness of the firm.

Tracking Orders
eCommerce business give customers the ability to monitor the progress of their shipments that Customers appreciated.

Warranty Details
Some good online businesses offer the most comprehensive warranties that will show your responsibility and gain trust.

Live Chat
Offering a live chat can be an inexpensive way of answering questions, and reducing the call volume for your call center.

Exchange Links
Exchange links with other websites so that you can increase your link popularity. It helps you increase the number of visits.

Email A Friend
"Email A Friend" functionality allows you to recommend a page to a friend.

Password Reminder
The customers may forget their passwords sometime; so we provide our users an easy way to get their passwords.

Bookmark Button
Don't let them forget your site. With a simple JavaScript command, you can bookmark your product.

Follow Up Surveys
Consider sending a survey email out with every order confirmation. Your customers will know you care them.

Site Map
A sitemap helps customer navigate through your pages, and helps search engines understand website better.

Make a difference in eCommerce business although they have similar components

In today's competitive world, how to organize these components into an effective and successful eCommerce site can be very challenging. According to the market trend and requirements, managing your marketing information is the key to run a successful eCommerce business.

By combining these components of eCommerce and implementing your marketing strategy, you can make a real difference. Furthermore, success online is never achieved by standing still, your eCommerce site must be both flexible and functional - that enables you to implement a marketing strategy effectively and efficiently.
Empowering your business with our powerful support, we are uniquely qualified to help you grow your eCommerce business online.

Are you ready to take your eCommerce to the next level?